Cielo Coffee Roasters. A Leeds-based, social enterprise built on nurturing communities through speciality coffee. At Cielo, ‘community’ is a verb. It’s a formative action, a joyful persistence, a committed state of being and the central identity of who they are. Born out of a desire for more, Cielo made a decision to exchange career dissatisfaction for a growing heart to see loneliness decrease and cohesion increase within their local area all through coffee. And so we partnered with Cielo in refining their brand story to inform the visual identity and communications strategy behind the brand.